Our Story

One of our early pop-up market days at Marco Polo Plaza's Saturday Market in 2023, sharing our passion for probiotic wellness with the community. 

Our journey with probiotics began long before our brand officially launched on February 14, 2021.

In 2015, I discovered milk kefir and began incorporating it into my daily routine. Experiencing its benefits firsthand sparked a deeper curiosity about the connection between gut health and overall well-being.

When the pandemic arrived, it strengthened my commitment to nourishing the body with real, wholesome food. Since not everyone in my family enjoyed milk kefir, I started experimenting with non-dairy probiotic alternatives that were both beneficial and enjoyable to drink. That’s how water kefir soda became a staple in our home.

What started as a simple homemade beverage soon became an important part of our family's wellness journey. My husband, who had struggled with digestive discomfort for years, noticed improvements after regularly incorporating kefir soda into his routine. It also became our healthier alternative to commercial soft drinks, offering the same refreshing fizz while naturally providing beneficial probiotics.

As both our dairy and non-dairy probiotic beverages became household staples, family and friends began showing interest in what we were making. Seeing the positive impact these fermented drinks had on our lives inspired me to share them with others.

What began as a personal passion soon evolved into a mission: to make nourishing, probiotic-rich products accessible to more people seeking healthier choices for themselves and their families.

Top left: One of our first major production batches, featuring our original product label, (February 6, 2022). Top right: One of our early bulk deliveries bound for Barili, Cebu, (October 16, 2022). 
Bottom left: Our first school pop-up event at USC-MA (March 2, 2023). Bottom right: Our first pop-up at Marco Polo Plaza's Saturday Market (May 20, 2023).

From our first handcrafted labels to our current packaging, each redesign marks a chapter in our journey. 

What started as a personal wellness journey gradually grew through word of mouth, community markets, home deliveries, and retail partnerships. Today, customers can enjoy our probiotic beverages through Lechon Queen, our website and social media pages, and GrabFood, as we continue making probiotic wellness accessible to more families across Cebu.

From puddings and parfaits to smoothies, pancakes, and frozen treats—these are just some of the many desserts you can make with I GUT U's milk kefir. 

Healthy Gut. Healthy Life.

We believe wellness starts from within. Through traditionally fermented probiotic beverages, we strive to make gut-friendly nutrition simple, enjoyable, and accessible for every family.

Thank you for being part of our journey.